Cookie Policy

Last updated: July 2026

What Are Cookies?

Cookies are small text files stored in your browser when you visit a website. They help sites remember your preferences, keep you logged in, measure traffic, and serve relevant content. We also use similar technologies like local storage and pixel tags that work in a comparable way.

Our Approach

American Ghost Walks uses an opt-out model. All cookie categories are active by default when you first visit. You can turn off any non-essential category at any time using the panel or by clicking the cookie icon in the bottom-left corner of any page.

We honor the Global Privacy Control (GPC) browser signal. If your browser sends a GPC signal, we automatically turn off all non-essential cookies without requiring you to interact with the consent banner.

Cookie Categories

Necessary

Always On

These cookies are required for the website to function. They include session authentication, security tokens, and the core booking widget. You cannot opt out of necessary cookies.

  • Session cookies (login/auth)
  • CSRF security tokens
  • Booking widget core (Tripworks)

Analytics

Can Opt Out

Help us understand how visitors use the site — which pages are most popular, how long visitors stay, and where they come from. We use this information to improve content and navigation. No personal data is sold.

  • Google Analytics (GA4)
  • Google Tag Manager

Marketing & Advertising

Can Opt Out

Used to measure the effectiveness of advertisements and to serve promotions that are relevant to your interests. Data may be shared with advertising platforms such as Meta and Google.

  • Meta Pixel
  • Google Ads conversion tracking

Third-Party Embeds

Can Opt Out

Required for embedded content from external providers to work correctly. These services may set their own cookies through their players or widgets.

  • Vimeo (hero background video)
  • ElevenLabs / Tripworks AI chat assistant
  • Tripworks booking SDK

How Long We Store Your Choice

Your cookie preferences are stored in your browser for 12 months. After that, we will ask again. We also re-prompt if we add new cookie categories.

Do Not Sell or Share My Personal Information

Under U.S. privacy laws (including the California Consumer Privacy Act and similar state laws), you have the right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising.

To exercise this right, click and turn off Marketing & Advertising and Analytics. You can also reach us at info@americanghostwalks.com.

Managing Cookies in Your Browser

You can also control cookies directly through your browser settings. Note that blocking all cookies may break some site functionality, including the booking widget.

  • Chrome: Settings → Privacy and Security → Cookies
  • Firefox: Settings → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Manage Website Data
  • Edge: Settings → Cookies and Site Permissions

Contact

Questions about this policy? Email us at info@americanghostwalks.com.

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